DataMentors, LLC, a full-service data quality, data management and business intelligence provider, today announced that Gary Skidmore, former President and COO of Harte Hanks, has been retained by DataMentors as a Strategic Advisor.

DataMentors recently launched its Data-as-a-Service (DaaS) offering, a solution enabling businesses to drive immediate ROI with affordable and real-time data. As Strategic Advisor, Gary will advise DataMentors’ leadership on strategies for growth and value creation to help clients take full advantage of the new opportunities DaaS brings to the table.

“With over 38 years’ experience in data-driven and digital marketing, Gary brings invaluable experience and thought leadership to DataMentors,” said Anders Ekman, President of DataMentors. “As DataMentors forges ahead in bringing game-changing solutions to market, Gary’s knowledge will be instrumental in supporting our strategic objectives.”

Gary provides corporate development, product creation and go-to-market advice to private equity and venture capital backed adtech software and information services companies.  Before beginning his consulting practice, he was COO of The Dachis Group, a social marketing software company.  Gary also previously served as President and COO of Harte-Hanks, a global, multi-channel database marketing company.

“Data-as-a-Service has enormous potential to completely transform businesses,” said Bob Orf, Chief Executive Office of DataMentors. “DataMentors is highly committed to making DaaS accessible to businesses across all industries, and Gary’s ability to drive growth and innovation will continue to move DataMentors forward on a positive path.”

DataMentors holds an outstanding reputation in data management, data quality and business intelligence, serving clients in banking, manufacturing, retail, and other industries.  In addition to a steadily expanding roster of satisfied clients, DataMentors has been named to the highly competitive Gartner Magic Quadrant seven years in a row for data quality excellence.