Amazon, one of the most profitable companies in the world, has an instantly recognizable logo, which is probably the reason it has not changed much over the years. Amazon owes its success to the fact that it sells absolutely everything, which is why their logo showing an arrow going from A to Z, is perfect.
Amazon’s logo wasn’t always so ingenious. Most of us wouldn’t recognize their original logo, from when the company was founded by Jeff Bezos in 1994, to sell books. In 1998, when the company also started selling music and more, the logo was redesigned, and more closely resembles what we know today. In 2000, when Amazon started selling everything and the kitchen sink, this clever on-brand logo was unveiled.
This underground garage may keep your car safe, but honestly, it seems to be mostly about being cool. There are probably sensors there somewhere to keep the ground from rising when there is something on top, like maybe a person.
Whoever uses this must leave for work in the morning feeling like Batman.
Hidden Behind the Heads
The amazing carvings at Mt. Rushmore in the hills of South Dakota are a national treasure, but it turns out there is more there than meets the eye. A hidden room is concealed behind the head of Abraham Lincoln.
It is known as the Hall of Records and holds the story of the United States for future generations and the country’s charter documents.
The Effects Of Being “Hangry”
When you're so hungry, everything around you looks like real chips and salsa! Here we are (probably at halftime break), where the lively Tostitos Bowl mascot stands proudly beneath the crowds and next to the logo. After staring at the symbol for a few minutes, we realize its genius.
From a distance, it looks like this is just another logo; however, when you look closely, you can spot two figures ( the two 't's) holding a chip. Now, if that wasn't enough, the dot above the 'i' is a salsa dip in disguise. Tostito has implemented its essence into its logo, so whenever you come across it, you will never forget what they do best.
Tour de France
The logo for the Tour de France, the biggest bike race in the world, which takes place over a 3-week period in France every year, looks deceptively simple. It may seem like it is just stylish brush strokes with the race’s name, but if you look at the word “tour” closely, hidden meanings will be revealed.
The yellow circle symbolizes the famous yellow jerseys worn by the winner of each part of the race, but it also serves as the front wheel of a bicycle. That makes the “o” in “tour” the back wheel, and the “r” the rider. The logo was first introduced in 2003 to mark the 100th anniversary of the race, and it was received so well that it is still being used today.