In this day and age, there is nothing worse than having poor cell signals and no wi-fi. Dropped calls are usually a sign it’s time to move on and try something new.
This topic can be kinda boring to discuss on a billboard, but whoever came up with this creative idea knows how to think outside of the box. The word “Call” is literally on the ground, making this an ad that would never go unnoticed.
The Israeli version of Seven-Elven found a creative but peculiar way to advertise that it's looking for new employees. While most of us would want to work in what they call a "Unicorn" (a company that's worth over $1 billion), not everyone can.
The silly pun might attract you or put you off, but we have to admit that we totally fell for it. Where can we apply?
Coca-Cola is one of the world's most successful brands and it shows in their marketing budget. They are known for smart, eye-catching campaigns, and this one is no different.
Taking advantage of the crane on top of the building, the brand printed a poster that simulates the insides of a vending machine. If they put an actual Coca-Cola vending machine at the bottom of the building then this is just perfect.
We think this ad won. There's no way anyone could walk past this and not look at what seems to be a fatal accident waiting to happen.
We are not sure how they created the optical illusion of a car about to fall, but boy is it scary to look at! Of course, by the time you realize it's just an ad, you're already convinced you NEED to call Allstate about your car insurance.
Just like many other brands that have made this exclusive list, Axe is also well-known for its powerful and efficient advertising. This time, they outdid themselves, printing out an ad that looks like a calendar, using the building's pre-existing windows to signify potential dates you'll score if you wear Axe.
Intelligent wordplay and imaginative use of the environment? This ad truly has it all.